We shipped our HubSpot integration in preview in May 2024 and in general availability in June 2024. Since then, we’ve been working on improving the integration based on your feedback. This week, we’ve added support for HubSpot contact assignment and suppression via custom fields. You can now map users from your team in FirstQuadrant to owners in your HubSpot account so synced contacts can be assigned to the right team member.

You can also set up custom fields in HubSpot to suppress contacts from campaigns in FirstQuadrant. For example, you can suppress contacts with a specific status or those who are part of another active campaign, instead of suppressing all contacts from your CRM.

We hope these improvements make it easier for you to manage your contacts and campaigns across platforms. If you have any feedback or suggestions, please let us know!

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Fixes & improvements

  • We added support for custom call-to-action links that can be tracked when “Link clicked” is selected as the campaign goal.
  • When enabling Autopilot mode in a campaign, the system now prompts users to decide whether to mark all existing todos in the Actions list as completed.
  • The contact’s complete details are now displayed in the context panel sidebar while previewing an audience for better visibility.
  • We fixed an issue where unnecessary additional steps were appearing during Microsoft 365 account connection process.
  • The user interface has been improved for responding to emails that are classified as “Information requested” to make the Q&A process more intuitive.
  • We resolved an issue where integrate-type audiences were not properly overwriting previously saved contact information in the system.
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